DPHQ Parking

Publicis Media sought a dedicated dashboard to analyze and manage the usage of their basement parking effectively. The goal was to create a tool that would allow for a systematic distribution of parking slots among different units based on usage analysis.

Executive Summary

Pixelette Technologies developed the DPHQ Parking Dashboard for Publicis Media to facilitate efficient basement parking usage analysis and slot distribution. Utilizing a stack of MS Excel, SharePoint, and PowerBI, the dashboard was crafted based on specific requirements, refined through client feedback, and completed in approximately two weeks. The deployed dashboard now serves as an essential daily tool for managing parking slot distribution at Publicis Media.

Project Objective

  • Develop a comprehensive parking usage analysis dashboard.
  • Facilitate efficient management and distribution of parking slots.
  • Ensure the dashboard is user-friendly and provides actionable insights for daily usage.


  • Accurate collection and representation of parking usage data.
  • Creating intuitive visualizations that cater to client requirements.
  • Seamless integration with Publicis Media’s existing systems.


  • Utilized a combination of MS Excel, SharePoint, and PowerBI to accurately collect, process, and visualize parking usage data.
  • Developed various visualizations based on client requirements and refined them through iterative feedback.
  • Ensured seamless deployment and integration of the dashboard within Publicis Media’s system for daily use.

Project Timeline

  • Phase 1: Requirement Gathering and Initial Design (1 week)
  • Phase 2: Development and Client Feedback (1 week)
  • Phase 3: Deployment and Integration

Team Composition:

  • Project Manager
  • Data Analysts
  • Backend Developers
  • Frontend Developers
  • Quality Assurance Engineers

Risk Management:

Identified risks like data accuracy and system integration. Implemented robust data validation processes and ensured smooth integration with existing systems.

Quantifiable Results

  • Improved parking slot distribution efficiency by over 30%.
  • Reduced time spent on manual parking management significantly.

Lessons Learned

Effective client feedback loops are crucial for refining visualizations to meet the exact needs.

Client Feedback

Publicis Media expressed satisfaction with the dashboard’s ease of use and the actionable insights it provides for managing parking slots efficiently.


The DPHQ Parking Dashboard developed by Pixelette Technologies successfully addressed Publicis Media’s need for efficient parking usage analysis and slot distribution. The project showcased the effectiveness of utilizing a combination of MS Excel, SharePoint, and PowerBI in creating a useful tool for daily operational management, significantly improving the efficiency of parking slot distribution at Publicis Media.